CLEVER AGE IS PROUD TO WELCOME HAMED GRAYAA AND HIS TEAMS FROM SOFT4YOU, RECOGNIZED MDM EXPERTS AND SEMARCHY PARTNER, TO STRENGTHEN THE GROUP’S DATA DIVISION.
Hamed Grayaa, Soft4You CEO
With 14 years’ experience in the IT sector and a Semarchy MDM expert for the past 7 years, Hamed has been involved in setting up MDM systems for prestigious customers such as Edenred, Cardif BNP Paribas and more recently Elis.
His responsibilities include designing and implementing robust MDM solutions to centralize customer data, ensure its quality and integrity, and improve decision-making processes. He works with cross-functional teams to understand business needs.
His career path has enabled him to develop solid skills in data, cleansing, architecture, technical and functional knowledge, enabling him to tackle the complex challenges of MDM.
MDM: A Strategic Pillar of Business Performance
Master Data Management (MDM) has become an essential tool for ensuring data quality and consistency. It enables the management of master data such as customer, contact, product and other data, providing companies with reliable, consistent and uniform information through rigorous certification processes.
Semarchy prefers to use the term xDM (extended Data Management) rather than MDM for strategic and functional reasons. Indeed, their solution encompasses a wide range of data types and advanced data governance functionalities, guaranteeing more holistic and adaptive management.
“I’m delighted to be joining Clever Age and its recognized experts. With several years’ experience in Master Data Management (MDM) and in particular on Semarchy xDM, I’m excited to put my skills to work for this company I’ve long appreciated.
Hamed Grayaa, consultant expert MDM at Clever Age
My journey with Semarchy began in 2016, when it was my preferred choice to support a CRM solution as part of an MDM project. It was a true favorite, and since then I’ve specialized in this solution.
Today, I’m looking forward to contributing to new successes at Clever Age thanks to this expertise.”
