Pinkanova Joins the Clever Age Group to strengthen collaboration with Creative Agency Jaune
Long-time partners on campaigns for Starbucks, E.Leclerc DRIVE, and Jeff de Bruges, Pinkanova and Jaune are taking their relationship to the next level, with a shared ambition: to create the benchmark model and become a key player in advertising creation in France.
Founded in 2007 by Laurent Boulic, Daniel Lopez, and Olivier Fraysse, Pinkanova has established itself as a pillar of audiovisual production regionally and nationally. Collaborating with major clients such as CENTRAKOR, EDF, and Laboratoires Pierre Fabre, the company annually confirms its commitment to visual excellence, creativity, and innovation.
For its part, Jaune is recognized for its expertise in two key areas: communication and digital experiences. Co-led by Julie Le Hiress and Nicolas Pellichero, the agency has shown continuous growth for several years and increasing recognition in the sector for its creative vision and boldness.
This operation is fully in line with the dynamic of the Make It Clever galaxy, the signature of the Clever Age Group, which brings together an ecosystem of digital expertise around strong common values. For each of the Group’s entities, the fundamentals remain the same: Independence, Conviction, and Sustainability, embodied by their motto “Make It Clever.” The arrival of Pinkanova enriches this constellation with unique audiovisual production know-how, in natural synergy with Jaune’s expertise.
From left to right: Laurent Boulic, Julie Le Hiress, Daniel Lopez, Frédéric Bon, Nicolas Pellichero, and Olivier Fraysse.
The Clever Age Group, founded in 2001, demonstrates a solid trajectory with over 50 million euros in revenue, double-digit annual growth, and more than 500 employees spread across Europe, America, and Asia. This new step illustrates a reasoned and ambitious consolidation strategy, based on the alliance of complementary talents and expertise.
Together, Pinkanova, Jaune, and Clever Age lay the foundations for a new standard in the integrated communication sector, where creativity, technical expertise, and strategic vision are expressed in harmony.
“Since the creation of the Clever Age, our ambition has remained constant: to build an independent, sustainable, and evolving group by integrating sharp and complementary expertise. The arrival of Pinkanova is fully in line with this logic of reasoned growth. It enriches our Make It Clever galaxy with top-tier creative and audiovisual know-how, perfectly aligned with our vision of comprehensive support, from strategic consulting to the execution of ideas.”
Frédéric Bon, CEO and founder of the Clever Age Group
“With Pinkanova, we have long shared the same creative sensibility, a culture of bespoke solutions, and a taste for beautifully produced ideas. This coming together formalizes something that was already evident and opens up an immense range of possibilities. Together, we will be able to go even further in creating bold campaigns, rooted in usage, and designed for the brands of today and tomorrow”
Julie Le Hiress, Co-director of Jaune Agency
“This coming together marks a new step in our ambition to create a unique model blending strategy, creation, production, and results. With Pinkanova, we share a common culture of high standards and inventiveness. Together, within the Make It Clever galaxy, we have all the cards in hand to establish a one-of-a-kind creative hub that will shine in the sector”
Nicolas Pellichero, Co-director of Jaune Agency
“By joining Clever Age, we are giving a new impetus to Pinkanova’s story. This coming together is the natural alliance of our audiovisual expertise with the strategic and creative strengths of the group. Our ambition remains intact: to offer increasingly impactful, tailor-made audiovisual content designed for today’s uses. Alongside Jaune, we now form a complete, agile, and bold creative hub.”
Laurent Boulic, Daniel Lopez, Olivier Fraysse, Founding Partners of Pinkanova
