KRYS GROUP, the French leader of the optical market which gathers the brands Krys, Vision Plus, and Lynx Optique, chose Clever Age to revamp its digital ecosystem.
![](https://www.clever-age.com/wp-content/uploads/sites/2/2023/09/smartmockups_jtzrv61r-580x527-1.png)
Driven by its digital expertise, Clever Age will support the deployment of the omnichannel e-commerce platform of KRYS GROUP.
The optical group aims to develop the e-commerce activity of its brands and boost its stores’ visibility, attractivity, brand image, and sales volume.
The company is currently looking at a digitalisation roadmap which includes a common omnichannel platform.
Clever Age will assist KRYS GROUP in this revamp, on the e-commerce solution Proximis, in order to develop the link between online and offline and improve product distribution management.
See press release (in french)