Leverage technology to truly adress omnichannel

  • #Customer Data Management
  • #Omni-Channel Marketing Activation
  • #Unified Commerce

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More than ever in this particular global crisis, retailers must be flexible in adapting their organizations business model, processes and technology to avoid negative effects from supply chain disruption and still be able to respond to customer expectations.

The Covid-19 pandemic is definitely changing retail consumer behavior. After a lockdown and stay-at-home period, consumers continue to be driven by personal circumstances, such as weighting up their business values and priorities.

In order to address these new trends and adapt to new consumer behavior, retailers need to embrace digital commerce and adapt their product offering, delivery options and stand out amongst competitors when promoting and targeting consumers now more than ever.

Let’s read our infographic with a few key trends in customer behavior, and get insights on how to define a good omnichannel strategy to accelerate the digitalisation with short time to market solutions to better adapt to new consumer behaviors.